Strategy for Growth
As the more advanced markets for interactivity move towards Interactive LCDs, one must not forget that TouchIT Technologies is operating in many markets where Interactive Whiteboard Penetration is less than 1%. Certain countries in EMEA fall into this category.
One must not also forget that the USA has a low level of penetration for interactivity (19%) and as the largest market for Interactive Whiteboards in the world, continues to grow.
TouchIT Technologies is sure that it is well positioned to capitalize on the interactive markets for years to come with its ever-expanding product line. Our belief for the future is that we will continue to develop multi-touch input with both the Interactive Whiteboard and the LCD. We also believe that the trend will be to move the software to the cloud. As we see it, displays will get larger, be cross platform supported and wireless.
We also believe that camera CCD tracking systems will be the future of Interactive Whiteboard Technology. As the products become more mass market, prices will fall and to remain competitive, we will be looking at this technology.